Client: Baudó AP — Una Parte por Millón
Year: 2024
Services: Brand Identity, Digital Design, Creative Direction
Industry: Documentary / Cultural Media

Una Parte por Millón is a documentary project by Baudó AP that explores themes of identity, narrative depth, and cultural expression through audiovisual storytelling.

A thoughtful and expressive visual identity that translates the documentary’s narrative essence into a compelling digital presence. The design reinforces the project’s creative intent while making the documentary’s themes and content approachable for audiences online.

The platform is structured to highlight key moments, narrative elements, and visual assets with intuitive navigation and clear visual hierarchy. Design decisions prioritize readability, structured flow, and thoughtful presentation, ensuring that audiences can engage with the story and related content without distraction.

Visual choices emphasize cinematic imagery, expressive typography, and balanced layouts that reflect the documentary’s tone and artistic direction. The result is a digital identity that supports Una Parte por Millón with clarity, emotional resonance, and cultural depth.