Client: Cuestión Pública — Ríos de Mercurio
Year: 2024
Services: Brand Identity, Digital Design, Creative Direction
Industry: Media / Investigative Journalism

Ríos de Mercurio is an investigative journalism project by Cuestión Pública that uncovers and communicates environmental impacts, social narratives, and complex realities surrounding mercury contamination in rivers.

A purposeful and structured visual identity that translates the seriousness and depth of the investigation into a compelling digital presence. The design reinforces the project’s journalistic integrity while providing clarity and accessibility for audiences engaging with dense and critical content.

The platform is structured to highlight investigative findings, narrative storytelling, and visual assets with intuitive navigation and clear visual hierarchy. Design decisions prioritize readability, organized content flow, and visual coherence, ensuring that multimedia investigations remain engaging and easy to explore.

Visual choices emphasize restrained yet impactful imagery, informative layout systems, and expressive graphic elements that enhance communication without overshadowing the investigative work. The result is a digital identity and presentation that supports Cuestión Pública’s mission of transparent, impactful journalism.